Will 'Potter' hurt 'Charlie' at the box office?
July 11, 2005 at 8:52 PM ET
HPANA (via E! Online.com)
harry potter and the half-blood prince, half-blood prince, book 6, scholastic
An interesting bit of entertainment news asks the question: Will Harry steal Charlie's golden ticket at the cash register? This weekend in the U.S. Charlie and the Chocolate Factory with Johnny Depp opens against the release of Harry Potter and the Half-Blood Prince and with both targeting the same audience some may wonder if the book will steal the movies thunder.
According to the article the fifth book, Order of the Phoenix, was released in 2003, costing $30 and sold an amazing 5 million copies its the first 24 hours which equals $150 million in first-day grosses for Scholastic. On the other hand, Universal's The Hulk, took in $62 million in its three-day debut weekend.
Paul Dergarabedian, president of Exhibitor Relations, a box-office tracking firm says:
It's an interesting concept that people even acknowledge that the Potter books are so popular that they have an effect on other media. But that said, the people who want to see Charlie and the Chocolate Factory will see Charlie. There's plenty of time for both.
But in the end it would seem that you can read the book and also see the movie, right? I guess we will just have to wait till Monday to see.