J.K. Rowling, author of the Harry Potter franchise and other best-selling authors have pledged to demand that, in future, their publishers print all of their books on paper from sustainable forestry projects or on recycled material.
Paper to produce giant, best-selling books, such as Rowling's latest, Harry Potter and the Order of the Phoenix, are derived from old-growth forests, which are disappearing partly because of the continuing demands from publishing companies. To protect ancient forests in Canada, Finland and south-east Asia, authors have agreed to work with Greenpeace to ensure that their next books are printed on recycled paper or paper produced from forests that have been certified as sustainable by the Forest Stewardship Council.
Graham Lester George, the chairman of the Writers Guild of Great Britain, said:
It has been estimated that printing 2.5m books - the number of the young wizard's latest adventures sold in Britain - using the greenest methods, on recycled paper, would save:
Enough water used to fill 105 Olympic-sized pools
Production of greenhouse gases equivalent a car being driven 8m miles
Electricity to power an average home for 610 years